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In The News

Concrete poured for Carter Green community space 


Destination Downtown hosts Movies on Main, coat drive Friday 


Artists paint the town red (and lots of other colors) 


Destination Downtown garners high honor for efforts in revitalization 


Downtown South Boston's Fire Hydrant Walking Tour featured on the cover of Showcase Magazine 


Downtown South Boston's Fire Hydrant Walking Tour featured on the cover of Showcase Magazine 


‘Carter Green’ first in series of downtown projects 


Greenspace beautification project launched downtown 


New banners going up in downtown South Boston 


Destination Downtown, Town of South Boston receive awards for revitalization efforts 


Destination Downtown reaps special honor 


Tobacco warehouse transforms into apartments showcasing character, history 


A Grand Welcome 


New life for a landmark 


Open house to celebrate loft project completion 


New Brick Historic Lofts to cut the ribbon March 20 


Click here to view more news items!


2014 Event Calendar


The 2014 Christmas Parade has been rescheduled due to rain.

The Parade will be held Sunday, December 7 at 5 pm.

Annual Downtown South Boston Christmas Parade

Sunday, December 7, 2014  |  5 pm

 Join us for The South Boston Christmas Parade on Sunday, Dec. 7, at 5 pm. sponsored by Destination Downtown South Boston, Inc. and Elliott Electric, Inc.

Have fun with this year's theme, Retro Rockin' Christmas - the 50's!

Early registration for the parade ends on Friday, November 21 at 5 pm. After that date, there is an additional $5 charge to register. The final deadline for all applications is 12 Noon on Friday, December 5.

Click here for South Boston Christmas Parade Lineup and Information

Thanks To Our Sponsors!

Title Sponsors

Elliot Electric, Inc.


Gold Bells Sponsors

Carlbrook School

Silver Bells Sponsors

Old Dominion Electic Cooperative

Halifax County Regional Health Systems

Benchmark Community Bank

Halifax/South Boston Retail Merchants Association

Jingle Bells Sponsors

Mecklenburg Electric Cooperative

R.O. Harrell Inc.

Bo's Hydraulics, Inc.

Media Partner

95.3 WHLF-FM

Communications Partner

Professional Communications