Welcome To Downtown South Boston

Spend the day visiting the wonderful shops in Downtown South Boston. Browse for hours in antique shops, get a haircut, select the perfect gift for someone special in specialty shops, take home a bouquet of flowers, furnish a home or wardrobe, do your banking, take a cardio kickboxing or yoga/pilates class, pick up the local newspaper and relax over a cup of cappuccino, grab a delicious lunch, try some creamy delicious gelato, or go to see a great show and pair it with a fabulous dinner at a AAA 3 Diamond Rated restaurant. Stroll the tree-lined streets, enjoy the Victorian architecture, and soak up the small town atmosphere. Whatever your pleasure, Downtown South Boston has it all!

2016 Christmas Parade Winners!

Church Floats
1st place - The Worship Center
2nd place - South Boston Church of God
3rd place - Halifax Baptist Church

Non-Profit Floats
1st place - Halifax/South Boston Boy & Cub Scouts
2nd place - YMCA
3rd place - Virginia Skyline Girl Scouts

Business Floats
1st place - Piedmont Credit Union

Government Floats
1st place - Halifax Police Department

Best Antique Car - Lawrence Nunn, 1930 Ford Model A
Best Dressed Dog - Sophia Decker with Lab/Boxer Agnes
Best Dressed Horse and Rider - Chandler Hughes riding Elvis
Most Creative Use of Lights - South Boston Church of God
Best Themed - South Boston Church of God

Trophies can be picked up at the Main Street Office at 432 Main Street

Sara Davis, Christmas Parade Coordinator, said, "This just might have been the best parade we've ever had. Entrants were excited about the theme and the crowd and children enjoyed the fun theme too!
From the beginning with Thing 1 & Thing 2, Cat in the Hat, Horton and the Grinch leading the parade to Santa at the end, it was a wonderful Christmas Parade that came to life in the streets of Downtown South Boston!"
"The entrants really stepped it up and put a lot of hard work and time into their float building this year and their enthusiasm
showed in their work - the floats get more elaborate each year and more creative in interpreting the theme. The floats are always such a crowd pleaser!"

Please contact us with your theme suggestions at 434.575.4209 or info@downtownsobo.com. Next year's theme will be announced in July!

"A healthy, viable downtown is crucial to the economic health and civic pride of the entire community" - National Trust for Historic Preservation


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In The News

Downtown gets in the holiday spirit 


PHOTOS: Annual Downtown South Boston Christmas Open House 


As holiday shopping madness sets in, movement spotlights local businesses 


Shop small: Nov. 28 will celebrate role small businesses play in helping economies thrive 


Governor McAuliffe Announces $300,000 in Virginia Community Business Launch Grants 


Fun for entire family at South Boston Harvest Festival Saturday 


A Dr. Seuss Christmas in store for annual Yule parade 


SoBo announces theme for annual Christmas parade 


Destination Downtown South Boston lauded for efforts in revitalization 


A Main Street standout 


South Boston Applying for A National Revolutionary War Park 


Destination Downtown South Boston Seeks Input For New Business Opportunities 


Major Revitalization In The Plans For South Boston 


Click here to view more news items!


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